MediaRadar provides tailored, individual advice to sales reps to help them improve their ad sales at media companies. The product is sold as an annual subscription. The company works with 1,000 media brands, ranging from Mashable, The Wall Street Journal, and Vogue. The company recently started repacking this same data to sell to marketers as competitive intelligence. Early paying customers include major brands like Omega, Rolex, Net Jets, and HSBC.