Guy Bendov is a co-founder and the CEO of Side-kick Games, a developer and publisher of cutting edge games. Since 2010 Side-kick worked with Square ENIX, DeNA, Intel, Disney, Oculus, Samsung and other leading entertainment companies and provided cutting edge games for Mobile, VR and motion platforms.

Guy is an interactive entertainment serial entrepreneur with over 20 years of experience. Prior to Side-kick, Guy founded Double Fusion, a leader in the in-game advertising space, Cellular Magic and Click! Online, a casual games studio. In 2007, Guy founded GameIS, the Israeli games association.