Zetaris has developed and validated a new way of processing data for analytics and BI in the cloud. Rather than moving data to a central place to analyze it, Zetaris brings the analysis to the data. It means you can connect multiple databases and analyze them together in real-time, without the time and cost (and fail rate) associated with moving the data to a central location. Zetaris sees the future of cloud becoming a pure set of services offering different price and processing outcomes; where customers use “Cloud Director” software to direct their processing requirements in real-time to the best cost/performance outcome. Zetaris is set to become the leading Cloud Director technology in the world.